QUALIFIED LEADS

A list is not a lead.
A reply is.

InboundIQ reads your website, works out who buys from you, finds those people across 30+ data sources and writes to each one. What reaches you is the people who wrote back.

Leads7 qualified
DW
Dana WhitfieldReplied
Head of Product · Meridian Freight“Send over the teardown — worth a look.”
AK
Arun KaleReplied
VP Engineering · Calder Systems“Looping in our tech lead.”
SB
Sofia BrandtReplied
Head of RevOps · Lantern Pay“What does this cost at our volume?”
SMART ICP DETECTION

Who to go after,
read off your own site

Targeting is usually the slowest part of starting outbound: someone has to decide who the buyer is and write the filters down. Here that work starts from the one thing you already have.

YOUR WEBSITE
yourcompany.com
WHAT WE WORK OUT
What you sellWho signs off on itIndustries that fitCompany sizeRegionsAccounts to leave out
01

You hand over a URL

The same field the home page opens with. No questionnaire, no persona workshop, no list to upload first.

02

We read what you sell

Your own pages are the brief — the product, the problem it solves, and the words your buyers already use for it.

03

That becomes an ICP

Titles, seniority, departments, industries and regions worth going after, and the accounts to leave out of it.

04

It stays visible

The ICP is part of the campaign brain, alongside everything else the campaign knows about who it is writing to and how.

WHERE THE LEADS COME FROM

Thirty-plus sources,
one clean record

A lead is only as good as what you know about it. Everything below is on the lead when it reaches you — the same fields the app's lead view carries, not a name and an email address.

30+ data sources, queried for the same person — not one list bought wholesale and worked until it runs out.
Name, title and company, so you know who you are talking to before you open the thread.
Seniority and department, so you know whether they can sign or whether they have to go and ask.
Industry and domain, so the company is identified rather than just named.
State and country, so nobody is written to at four in the morning their time.
Duplicates collapse and your exclusions are applied before a single message is sent.
DW
Dana Whitfield[email protected]
Replied
TitleHead of Product
CompanyMeridian Freight
SeniorityDirector
DepartmentProduct · Operations
IndustryLogistics, supply chain
Domainmeridianfreight.com
StateCalifornia
CountryUS
Plus the thread they replied in, in full
One lead, as it arrives
WHAT QUALIFIED MEANS

Qualified means
they wrote back

Most tools call a lead qualified when a model gives it a high enough number. We call it qualified when the person answered, which is the only version of the claim you can check yourself.

Qualified, here
They replied. A person read a message about your product and typed something back.
The reply reads as interest rather than a brush-off, an out-of-office or a removal request.
They fit the ICP that came out of your own website, so the interest is from someone who could buy.
The thread comes with them, so the evidence is right there and you do not have to take our word for it.
Not qualified, here
An open, or a click. Interest you have to infer is not interest.
A score standing in for a reply. We show a score — it never does that job on its own.
A row that matched the filters and was never written to.
An auto-responder, a bounce, or someone asking to be left alone.
PRICING

The qualified reply is the unit.

Not seats, and not emails sent. Billing on the reply is what keeps the definition honest — a loose bar for “qualified” would cost us, so the bar is a person answering.

See pricing
WHERE THEY ARRIVE

They land in Leads,
ready to work

Nothing is emailed to you as a spreadsheet. Qualified leads appear on the Leads surface in the app, each with the conversation that made it qualified.

The thread, attached

What we sent and what they sent back, in full. You open a lead already knowing what they asked about.

The whole record

Title, company, seniority, department, industry, domain and location — collected before the first message, kept with the lead.

A stage you can move

Every qualified lead lands on the Leads surface at a stage, and moves through the pipeline as you work it.

WHAT HAPPENS NEXT

Once they reply

Finding and qualifying the lead is the top of the product. Two things sit underneath it.

Find out who is
worth your time

Hand InboundIQ your website. What comes back is the people who replied, with the thread that proves it.